You already paid for the space, the drayage and the flights. What you need back is a list of names. A photo booth earns its square footage only if it stops a qualified person, gets their contact info, and keeps you in mind after the show.
Start with the floor plan, not the booth
A 10x10 is 100 square feet. Subtract a counter, a banner stand, storage and two staffers standing, and you have maybe 30 to 40 square feet of open floor. That number decides everything.
The 360 video booth is out for most exhibitors. It needs about 10x10 of clear floor so guests can stand on the platform while the arm swings around them. A 10x10 is too small, and so is a 10x20: an inline exhibit is only 10 feet deep, so 10 feet of clear floor does not fit. Book the 360 only for an island space of 20x20 or larger, or a separate room such as a hospitality suite or an after-hours party.
For an inline space, pick one of the two that fit a 10x10. The Digital Photo Booth has the smallest footprint of anything we rent. The Open Air Photo Booth needs about 8x8 and adds instant 2x6 prints, worth the space because a card with your booth number sits in a pocket all week.
Then plan the queue. At 30 seconds a group you will have a line by mid morning, and show management does cite exhibitors for blocking the aisle. Aim the camera so the line forms inside your space.
Capture the contact before the photo, not after
Order of operations is the whole trick. The guest steps in, types a phone number or email on the sharing screen, then shoots. Ask afterward and a third of them walk off while the image is still processing. Sharing runs by QR code or text anyway, so that screen is a natural gate.
Be honest about what you are collecting. That is a contact list, not a scored lead. Our booths do not integrate with lead retrieval systems, so keep your rented scanner at the booth and match the records by email later.
Ask exhibitor services these before you book
- Amps at your space, whether it is standard 120V, and the advance order deadline. Power ordered on site often costs double.:
- Whether the drop lands at the back wall or the center, and whether cord covers are required.:
- Load-in windows, and whether an outside vendor can hand carry gear or must use house labor.:
- Whether an exhibitor appointed contractor form is required. That deadline is often 30 days out.:
- Ceiling height. The Vogue Magazine Box needs about 10x10 and 9 feet of clearance.:
- Who must be named as additional insured. We provide the certificate of insurance.:
The overlay is the real asset
Every photo leaves with a personalized template on it. Do not waste it on a floating logo. Put your booth number and a reason to come back: "Booth 1147, live demos at 11 and 3" pulls people back on day two. Keep the text on one edge so faces stay clear. We do not do green screen, so branding lives in the overlay or the backdrop.
Staff it and follow up fast
Every package except the Vogue box includes an on-site attendant. That person runs the hardware and is not your salesperson. Put one of your own people on the line every hour the hall is open. The conversation while someone waits is what converts.
Send the gallery within 24 hours, while the show is still running, and send the photo and nothing else. Save the pitch for a second email a week later, once you have dropped the job seekers.
Run the math first. The Digital Photo Booth is $500 for four hours and $100 per extra hour, so an eight hour day lands near $900. At 15 groups an hour that is about 120 contacts, near $7.50 each. Call +1 (800) 709-8579 with your booth number and hall and we will tell you whether your space can hold it.